* use relative link to build instructions from top level readme
* add textfile to readme
* formatting
* make README.BINARY plaintext, move LABELS.md to LABELS, README.txt to README
* exclude README.BINARY still
* remove jdk links/recommmendations
* add script to use DRUIDVERSION in textfile README instead of latest, add links to recommended jdk to build.md
* license
* better readme template, links to latest if does not detect an apache release version
* fix