diff --git a/hbase-annotations/pom.xml b/hbase-annotations/pom.xml
index b12a950de07..6513163b2bc 100644
--- a/hbase-annotations/pom.xml
+++ b/hbase-annotations/pom.xml
@@ -23,7 +23,7 @@
   <parent>
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     <groupId>org.apache.hbase</groupId>
-    <version>3.0.0-SNAPSHOT</version>
+    <version>3.0.0-alpha-1</version>
     <relativePath>..</relativePath>
   </parent>
 
diff --git a/hbase-archetypes/hbase-archetype-builder/pom.xml b/hbase-archetypes/hbase-archetype-builder/pom.xml
index 6bb1ed880a6..fdf90851774 100644
--- a/hbase-archetypes/hbase-archetype-builder/pom.xml
+++ b/hbase-archetypes/hbase-archetype-builder/pom.xml
@@ -25,7 +25,7 @@
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     <groupId>org.apache.hbase</groupId>
-    <version>3.0.0-SNAPSHOT</version>
+    <version>3.0.0-alpha-1</version>
     <relativePath>..</relativePath>
   </parent>
 
diff --git a/hbase-archetypes/hbase-client-project/pom.xml b/hbase-archetypes/hbase-client-project/pom.xml
index efcdd8e244e..52df93fa27a 100644
--- a/hbase-archetypes/hbase-client-project/pom.xml
+++ b/hbase-archetypes/hbase-client-project/pom.xml
@@ -26,7 +26,7 @@
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-    <version>3.0.0-SNAPSHOT</version>
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   </parent>
   <artifactId>hbase-client-project</artifactId>
diff --git a/hbase-archetypes/hbase-shaded-client-project/pom.xml b/hbase-archetypes/hbase-shaded-client-project/pom.xml
index 008cbe1fd5b..cb4cae26c27 100644
--- a/hbase-archetypes/hbase-shaded-client-project/pom.xml
+++ b/hbase-archetypes/hbase-shaded-client-project/pom.xml
@@ -26,7 +26,7 @@
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-    <version>3.0.0-SNAPSHOT</version>
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diff --git a/hbase-archetypes/pom.xml b/hbase-archetypes/pom.xml
index 03735f56d05..95724883896 100644
--- a/hbase-archetypes/pom.xml
+++ b/hbase-archetypes/pom.xml
@@ -24,7 +24,7 @@
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     <groupId>org.apache.hbase</groupId>
-    <version>3.0.0-SNAPSHOT</version>
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diff --git a/hbase-assembly/pom.xml b/hbase-assembly/pom.xml
index 16056e01ec0..5d7db1a0419 100644
--- a/hbase-assembly/pom.xml
+++ b/hbase-assembly/pom.xml
@@ -23,7 +23,7 @@
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diff --git a/hbase-asyncfs/pom.xml b/hbase-asyncfs/pom.xml
index 1efc98082a8..d55c37d3e65 100644
--- a/hbase-asyncfs/pom.xml
+++ b/hbase-asyncfs/pom.xml
@@ -24,7 +24,7 @@
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-    <version>3.0.0-SNAPSHOT</version>
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diff --git a/hbase-backup/pom.xml b/hbase-backup/pom.xml
index a1fedc3b267..27403bde4c2 100644
--- a/hbase-backup/pom.xml
+++ b/hbase-backup/pom.xml
@@ -23,7 +23,7 @@
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-    <version>3.0.0-SNAPSHOT</version>
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diff --git a/hbase-balancer/pom.xml b/hbase-balancer/pom.xml
index 8ba6ab1a573..1def4111958 100644
--- a/hbase-balancer/pom.xml
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@@ -24,7 +24,7 @@
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-    <version>3.0.0-SNAPSHOT</version>
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diff --git a/hbase-build-configuration/pom.xml b/hbase-build-configuration/pom.xml
index 49a1dea8a19..4be8b24e04b 100644
--- a/hbase-build-configuration/pom.xml
+++ b/hbase-build-configuration/pom.xml
@@ -23,7 +23,7 @@
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diff --git a/hbase-checkstyle/pom.xml b/hbase-checkstyle/pom.xml
index 021d22f8ce0..243874ea212 100644
--- a/hbase-checkstyle/pom.xml
+++ b/hbase-checkstyle/pom.xml
@@ -23,7 +23,7 @@
 -->
 <modelVersion>4.0.0</modelVersion>
 <artifactId>hbase-checkstyle</artifactId>
-<version>3.0.0-SNAPSHOT</version>
+<version>3.0.0-alpha-1</version>
 <name>Apache HBase - Checkstyle</name>
 <description>Module to hold Checkstyle properties for HBase.</description>
 <!--REMOVE-->
@@ -31,7 +31,7 @@
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diff --git a/hbase-client/pom.xml b/hbase-client/pom.xml
index 6a65426e962..0d0b171106e 100644
--- a/hbase-client/pom.xml
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@@ -24,7 +24,7 @@
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diff --git a/hbase-common/pom.xml b/hbase-common/pom.xml
index fdefb6175d9..87c8902b370 100644
--- a/hbase-common/pom.xml
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diff --git a/hbase-endpoint/pom.xml b/hbase-endpoint/pom.xml
index e5ca7421550..20271fca1a2 100644
--- a/hbase-endpoint/pom.xml
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diff --git a/hbase-examples/pom.xml b/hbase-examples/pom.xml
index 91d5894287b..d6acee75d69 100644
--- a/hbase-examples/pom.xml
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@@ -23,7 +23,7 @@
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diff --git a/hbase-external-blockcache/pom.xml b/hbase-external-blockcache/pom.xml
index 6c12c863f58..044c5965868 100644
--- a/hbase-external-blockcache/pom.xml
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@@ -25,7 +25,7 @@
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diff --git a/hbase-hadoop-compat/pom.xml b/hbase-hadoop-compat/pom.xml
index dec129d4504..15dc9bde337 100644
--- a/hbase-hadoop-compat/pom.xml
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diff --git a/hbase-hbtop/pom.xml b/hbase-hbtop/pom.xml
index 07542e024d7..0023737d2d4 100644
--- a/hbase-hbtop/pom.xml
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diff --git a/hbase-http/pom.xml b/hbase-http/pom.xml
index 30204bb4b72..96e2ddf32e0 100644
--- a/hbase-http/pom.xml
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diff --git a/hbase-it/pom.xml b/hbase-it/pom.xml
index 961aa6263b0..8dbfc68c03b 100644
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diff --git a/hbase-logging/pom.xml b/hbase-logging/pom.xml
index 8be692c1325..8cf01161f4c 100644
--- a/hbase-logging/pom.xml
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diff --git a/hbase-mapreduce/pom.xml b/hbase-mapreduce/pom.xml
index a6d88dbb200..9fc3658350d 100644
--- a/hbase-mapreduce/pom.xml
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diff --git a/hbase-metrics-api/pom.xml b/hbase-metrics-api/pom.xml
index 0db0458b26e..36a08ebf07b 100644
--- a/hbase-metrics-api/pom.xml
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diff --git a/hbase-metrics/pom.xml b/hbase-metrics/pom.xml
index 0496cc3db79..40962b51b5c 100644
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diff --git a/hbase-procedure/pom.xml b/hbase-procedure/pom.xml
index 5cf027096bd..0a93303289e 100644
--- a/hbase-procedure/pom.xml
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diff --git a/hbase-protocol-shaded/pom.xml b/hbase-protocol-shaded/pom.xml
index 32619da9535..c5894b21b6a 100644
--- a/hbase-protocol-shaded/pom.xml
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diff --git a/hbase-replication/pom.xml b/hbase-replication/pom.xml
index 837e0a4005a..9a3c20994f8 100644
--- a/hbase-replication/pom.xml
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diff --git a/hbase-resource-bundle/pom.xml b/hbase-resource-bundle/pom.xml
index b70fcd11eca..5ebd5e584aa 100644
--- a/hbase-resource-bundle/pom.xml
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diff --git a/hbase-rest/pom.xml b/hbase-rest/pom.xml
index 2cf40cfa40a..1ef44130ca1 100644
--- a/hbase-rest/pom.xml
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diff --git a/hbase-server/pom.xml b/hbase-server/pom.xml
index 86758b96c96..333a8c6ee6d 100644
--- a/hbase-server/pom.xml
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diff --git a/hbase-shaded/hbase-shaded-check-invariants/pom.xml b/hbase-shaded/hbase-shaded-check-invariants/pom.xml
index e61e1637c55..e304c25bec6 100644
--- a/hbase-shaded/hbase-shaded-check-invariants/pom.xml
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diff --git a/hbase-shaded/hbase-shaded-client-byo-hadoop/pom.xml b/hbase-shaded/hbase-shaded-client-byo-hadoop/pom.xml
index 18aaf716a8f..18a8bb9a462 100644
--- a/hbase-shaded/hbase-shaded-client-byo-hadoop/pom.xml
+++ b/hbase-shaded/hbase-shaded-client-byo-hadoop/pom.xml
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diff --git a/hbase-shaded/hbase-shaded-client/pom.xml b/hbase-shaded/hbase-shaded-client/pom.xml
index 1145164c7b7..b7337459f33 100644
--- a/hbase-shaded/hbase-shaded-client/pom.xml
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diff --git a/hbase-shaded/hbase-shaded-mapreduce/pom.xml b/hbase-shaded/hbase-shaded-mapreduce/pom.xml
index fb48adb5d97..187604ca3d7 100644
--- a/hbase-shaded/hbase-shaded-mapreduce/pom.xml
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diff --git a/hbase-shaded/hbase-shaded-testing-util-tester/pom.xml b/hbase-shaded/hbase-shaded-testing-util-tester/pom.xml
index e1527250474..348be54957e 100644
--- a/hbase-shaded/hbase-shaded-testing-util-tester/pom.xml
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diff --git a/hbase-shaded/hbase-shaded-testing-util/pom.xml b/hbase-shaded/hbase-shaded-testing-util/pom.xml
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--- a/hbase-shaded/hbase-shaded-testing-util/pom.xml
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diff --git a/hbase-shaded/hbase-shaded-with-hadoop-check-invariants/pom.xml b/hbase-shaded/hbase-shaded-with-hadoop-check-invariants/pom.xml
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--- a/hbase-shaded/hbase-shaded-with-hadoop-check-invariants/pom.xml
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diff --git a/hbase-shaded/pom.xml b/hbase-shaded/pom.xml
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diff --git a/hbase-shell/pom.xml b/hbase-shell/pom.xml
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     <groupId>org.apache.hbase</groupId>
-    <version>3.0.0-SNAPSHOT</version>
+    <version>3.0.0-alpha-1</version>
     <relativePath>../hbase-build-configuration</relativePath>
   </parent>
   <artifactId>hbase-shell</artifactId>
diff --git a/hbase-testing-util/pom.xml b/hbase-testing-util/pom.xml
index 2ec556023f6..7a96862add7 100644
--- a/hbase-testing-util/pom.xml
+++ b/hbase-testing-util/pom.xml
@@ -25,7 +25,7 @@
   <parent>
     <artifactId>hbase-build-configuration</artifactId>
     <groupId>org.apache.hbase</groupId>
-    <version>3.0.0-SNAPSHOT</version>
+    <version>3.0.0-alpha-1</version>
     <relativePath>../hbase-build-configuration</relativePath>
   </parent>
   <artifactId>hbase-testing-util</artifactId>
diff --git a/hbase-thrift/pom.xml b/hbase-thrift/pom.xml
index fca2aa6217c..3b844f7d3cf 100644
--- a/hbase-thrift/pom.xml
+++ b/hbase-thrift/pom.xml
@@ -25,7 +25,7 @@
   <parent>
     <artifactId>hbase-build-configuration</artifactId>
     <groupId>org.apache.hbase</groupId>
-    <version>3.0.0-SNAPSHOT</version>
+    <version>3.0.0-alpha-1</version>
     <relativePath>../hbase-build-configuration</relativePath>
   </parent>
   <artifactId>hbase-thrift</artifactId>
diff --git a/hbase-zookeeper/pom.xml b/hbase-zookeeper/pom.xml
index 2f2f0c8b0a6..170209a3a2d 100644
--- a/hbase-zookeeper/pom.xml
+++ b/hbase-zookeeper/pom.xml
@@ -23,7 +23,7 @@
   <parent>
     <artifactId>hbase-build-configuration</artifactId>
     <groupId>org.apache.hbase</groupId>
-    <version>3.0.0-SNAPSHOT</version>
+    <version>3.0.0-alpha-1</version>
     <relativePath>../hbase-build-configuration</relativePath>
   </parent>
   <artifactId>hbase-zookeeper</artifactId>
diff --git a/pom.xml b/pom.xml
index fcf577c3e7f..69f623302c2 100755
--- a/pom.xml
+++ b/pom.xml
@@ -39,7 +39,7 @@
   <groupId>org.apache.hbase</groupId>
   <artifactId>hbase</artifactId>
   <packaging>pom</packaging>
-  <version>3.0.0-SNAPSHOT</version>
+  <version>3.0.0-alpha-1</version>
   <name>Apache HBase</name>
   <description>
     Apache HBase™ is the Hadoop database. Use it when you need