Uses `my-data-stream` in place of `logs` for data stream examples.
This provides a more intuitive experience for users that copy/paste
their own values into snippets.
Changes:
* Updates 'Data streams' intro page to focus on problem solution and
benefits.
* Adds 'Data streams overview' page to cover conceptual information,
based on existing content in the 'Data streams' intro.
* Adds diagrams for data streams and search/indexing request examples.
* Moves API jump list and API docs to a new 'Data streams APIs' section.
Links to these APIs will be available through tutorials.
* Add xrefs to existing docs for concepts like generation, write index,
and append-only.