This commit adds the distribution type to the startup scripts so that we
can discern from log output and the main response the type of the
distribution (deb/rpm/tar/zip).
This commit adds the distribution flavor (default versus oss) to the
build process which is passed through the startup scripts to
Elasticsearch. This change will be used to customize the message on
attempting to install/remove x-pack based on the distribution flavor.
This commit makes x-pack a module and adds it to the default
distrubtion. It also creates distributions for zip, tar, deb and rpm
which contain only oss code.