This commit switches to using a trial license in the docs tests that run
on the default distribution. This is needed so that docs tests can be
executed against non-basic features.
This brings the name in line with everywhere else and means that name
seen on the feature usage and `GET _xpack` APIs will match the plugin
name.
This change also removes `IndexLifcycle.NAME` since this was only used
to name the scheduler job and that can be done using
`XPackField.INDEX_LIFECYCLE` instead