64 lines
3.3 KiB
Markdown
64 lines
3.3 KiB
Markdown
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---
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description: Docker Hub programs and policies for publishers
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keywords: Docker, docker, store, publishers, publish images
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title: Publisher & Certified Content Overview
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---
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Independent Software Vendors (ISVs) can utilize Docker Hub to distribute and
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sell their Dockerized content. Publish your software through Docker Hub to
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experience the following benefits:
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* **Access to Docker’s large and growing customer-base.** Docker has experienced
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rapid adoption, and is popular in dev-ops environments. Docker users have
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pulled images over twelve billion times and they are increasingly turning to
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Docker Hub as the canonical source for high-quality, curated content.
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* **Customers can try or buy your software**, right from your product listing.
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Your content is accessible for installation, trial, and purchase from
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Docker Hub and the Docker CLI.
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* **Use of Docker licensing support.** Control who has access to your software:
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a) logged-in users, b) users who have purchased a license, or c) all Docker
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users. We’ll help you manage and control your distribution.
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* **We handle checkout.** You don’t need to set up your own digital
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e-commerce site when you sell your content through Docker Hub. Choose
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how much you want to charge for your products and we handle the billing.
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* **Seamless updates and upgrades for your customers.** We tell your customers
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when your content has upgrades or updates available.
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* **Become Docker Certified.** Publisher container images and plugins that meet
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the quality, security, and support criteria of the program displays a
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“Docker Certified” badge within the Docker Hub (which can be used in
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external marketing).
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## Distribution models
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Docker Hub welcomes free and open-source content, as well as software sold
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directly by publishers. We support the following commercial models:
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### Licensed content through Docker Hub BYOL program
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ISVs can use Docker Hub as an entitlement and distribution platform. Using
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APIs provided by Docker, ISVs can entitle users and distribute their Dockerized
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content to many different audiences:
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* Existing customers that want their licensed software made available as Docker containers.
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* New customers that are only interested in consuming their software as Docker containers.
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* Trial or beta customers, where the ISV can distribute feature or time limited software.
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Docker provides a fulfillment service so that ISVs can programmatically entitle
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users, by creating subscriptions to their content in Docker Hub. For more
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information, see [Bring Your Own License (BYOL) products on Hub](byol.md).
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### Plugins and agents
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ISVs have the ability to create and distribute [plugin images](https://hub.docker.com/search?certification_status=certified&q=&type=plugin) for their customers to integrate with the ISV's proprietary hardware or cloud infrastructure and Docker Enterprise deployments.
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You can [apply to be a publisher](https://goto.docker.com/2019-Partner-Program-Technology.html) and learn more about our [Technology Partner Program](https://www.docker.com/partners/partner-program#/technology_partner).
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## What's next?
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* Learn about submitting products and content to Docker Hub, see the [publishers guide](publish.md) and the [publisher FAQs](publisher_faq.md).
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* Learn about using Docker Hub to download content, see the [customer FAQs](customer_faq.md).
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