diff --git a/maven-modules/maven-profiles/pom.xml b/maven-modules/maven-profiles/pom.xml
index 4937bc7c5d..f3aeb9d549 100644
--- a/maven-modules/maven-profiles/pom.xml
+++ b/maven-modules/maven-profiles/pom.xml
@@ -66,27 +66,29 @@
                 </file>
             </activation>
         </profile>
+        <profile>
+            <id>show-active-profiles</id>
+            <build>
+                <plugins>
+                    <plugin>
+                        <groupId>org.apache.maven.plugins</groupId>
+                        <artifactId>maven-help-plugin</artifactId>
+                        <version>${help.plugin.version}</version>
+                        <executions>
+                            <execution>
+                                <id>show-profiles</id>
+                                <phase>compile</phase>
+                                <goals>
+                                    <goal>active-profiles</goal>
+                                </goals>
+                            </execution>
+                        </executions>
+                    </plugin>
+                </plugins>
+            </build>
+        </profile>
     </profiles>
 
-    <build>
-        <plugins>
-            <plugin>
-                <groupId>org.apache.maven.plugins</groupId>
-                <artifactId>maven-help-plugin</artifactId>
-                <version>${help.plugin.version}</version>
-                <executions>
-                    <execution>
-                        <id>show-profiles</id>
-                        <phase>compile</phase>
-                        <goals>
-                            <goal>active-profiles</goal>
-                        </goals>
-                    </execution>
-                </executions>
-            </plugin>
-        </plugins>
-    </build>
-
     <properties>
        <help.plugin.version>3.2.0</help.plugin.version>
     </properties>