# UX Standards These standards include some basic user experience guidelines we align to on the marketing website, docs, and the registry. - Every page should have no more than one primary action. - Use descriptive text for button labels and links, and avoid labels such as "Learn more." - Use unique labels for distinct actions i.e., having two buttons with the same label that take different actions is confusing to users. - Use existing components, or improve existing components over creating new components unless you identify a need that is not solveable with the current components. - Use line lengths between 45 – 75 characters (this is in reference to the rendered page, not the markdown). - Links should take you to another page, and buttons should take an action on the page. - When possible, links should look like links, and buttons should look like buttons. - When not a special case (e.g., navigation), links should exist within the context of text.